Born in the Alps but grown up in Milan. Since 1994 in Altroconsumo, the most representative independent consumers’ association in Italy with 350.407 members in 2020 of which she became Director in 2007 and Secretary General in 2014. BEUC executive board member, AC representative at the National consumer council at the Ministry of Development. Member of Public affairs and communication professionals’ network FERPI since 2000. She deals with consumers’ law for more than 25 years and advocates for consumers rights at national and international level. After a degree in Political Sciences about European and International law in 1992 at Milan University, she specialized in Communication and EU Fundraising at SDA Bocconi. In 2019 she achieved a Master in Eu Project funding by Sole24ore Business School to keep on working as a fundraiser manager for Euroconsumers, network of consumers organizations from Italy, Spain, Belgium, Portugal and Brazil, whose aim is consumers empowerment. Member of Consumers Policy Advisory Group of European Commission since March 2021.